Netflix
Care Bears x Stranger Things
Designer - Product Development
One of the most rewarding projects to work on was collaborating with the team at Netflix and Basic Fun to develop a crossover line that seamlessly blended the heart of Care Bears with the world of Stranger Things. From initial concept sketches to final product execution, the goal was to create characters that felt authentic to both brands while offering something unexpected and collectible. The image of me sketching Eleven as Cheer Bear captures the very first day of concept development. The response from fans exceeded expectations; pre-orders sold out rapidly, with many units claimed before they even hit retail shelves.